Noodles amp; Company, a 210-unit fast-casual chain, said Wednesday it has hired advertising and marketing veteran Dan Fogarty as vice president of marketing.

OpenTable Inc., an online reservation services firm, said some of the proceeds from its initial public offering last week will be used to enhance marketing, which could be good news for its nearly 11,000 restaurant clients.

Despite spending more on marketing and new promotions for bite-size Bagel Poppers and free bagel Fridays, Einstein Noah Restaurant Group Inc. saw a decline in same-store sales and profit in the first quarter.

KFC’s marketing blitz for its new Kentucky Grilled Chicken got another burst of energy when Oprah Winfrey announced a giveaway offer on her talk show Tuesday.

Fazoli’s said it has named Monte Jump vice president of marketing and Scott Deibert vice president of supply chain management and quality assurance.

Burger King Corp. plans to ramp up its movie-marketing tie-ins this summer by partnering with Paramount Pictures Corp. on three films.

A national promotion of KFC’s new grilled chicken scheduled for Monday has competitors in Southern California crowing, “Let the chicken wars begin!”